NCM Associates
10551 Barkley Suite 200
Overland Park, KS 66212
913.649.7830
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internet director/mgr bootcamp
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Internet Director/Manager Bootcampsm
Facilitated by KainAutomotive.com
KainAutomotive.com, 2008 Diamond Award Winners
“Dealers’ Choice for Best Automotive Internet Sales Training Company”
THE COURSE DESIGNED TO ENSURE ONLINE SALES SUCCESS!
The KainAutomotive.com team of DAVID KAIN, BOBBY MALATIA & JOHN AVERY will teach you:
- Our proven ‘8 Steps’ to Internet Sales Success that will teach your team how to generate immediate & long lasting results: [Vision-Strategy-Structure-Lead Handling-Tactics-Marketing-Technology-Metrics]
- How to develop your own Operations Blueprint customized to your unique market & dealership characteristics
- Cutting edge marketing & lead handling techniques that motivate buyers
If you don’t pick up money-making ideas or learn from this session, we will refund your registration fee. No questions asked!
LEARN HOW TO BECOME THE INTERNET MARKET LEADER!
David Kain, Bobby Malatia and John Avery bring a combined 21 years of first hand automotive internet experience to this
leading edge course with actionable takeaways that you can put into play immediately. The training will allow you to create
a customized Internet Operations Blueprint that will outline each of the ‘8 Steps’ that have propelled KainAutomotive.
com clients to industry leading results. The goal at Internet Director/Manager Bootcampsm is for our students to ask the
‘right’ questions and to find the answers to these questions and more while rubbing shoulders with their peers and learning
from their instructors.
Here’s what KainAutomotive.com clients & workshop attendees are saying about their training:
“David Kain has helped the MileOne Internet Lead Department develop into a best-in-class internet
sales organization. His training is on the mark and effective and helps keep our sales staff focused on the basics that help drive sales.”
David Metter, MileOne / Atlantic Automotive / 63 stores – Mid Atlantic
“The 8 Steps Platform gave us the framework to improve our results even further.
I appreciate David Kain’s knowledge and the way he is able to translate the
complexities of internet processes and online marketing into actionable formats.”
Nancy Stracione, Internet Director, Fred Beans Auto Group
“We hired David to come into our dealership and he has taken our previously
unorganized and unstructured internet department and provided us with a process
that has seen us grow our sales in a very down market. I am looking forward to
going to the next level in 2008!”
Paul Mullane, Dealer, Mullane Motors
“The KainAutomotive.com workshop provided me with useful tools to maximize my
internet operations including an understanding of lead providers, consumer buying
traits, website marketing, and initial response/follow up strategies.”
Greg W. Coleman, MBA, Internet Sales Director, Bachman Auto Group
Read more Internet Director/Manager Bootcampsm Testimonials
Internet Director/Manager Bootcampsm Course Material:
- Internet Marketplace Analysis
- Effective Department Structure
- Employee Recruitment/Compensation
- Website Design & Optimization
- New Vehicle Lead Generation
- Used Vehicle Online Classifieds
- Search Engines & MicroSites
- Online Auctions
- Video, Social Networks, etc.
- Lead Handling Techniques
- Email, Phone, Postal, Text Strategies
- Scripting & Templates
- Technology Selection & Integration
- Skill Building Techniques
- Return on Investment Guides
- Best Practices - Database Marketing
- Personnel Productivity
- Sales & Service Retention
- Metrics
- Unique Training Concepts
- Cost Control Methods
- Case Studies
- ...And More!
MEET YOUR INSTRUCTORS:
David Kain is uniquely qualified for this role given his 20+ years of automotive
retail experience, including his position as dealer principal and president of Kain Auto Group.
His extensive internet experience includes developing his own dealership internet department
and acting as co-founder and COO of FordDirect.com, the dealer/factory owned joint venture that is the internet
lead provider to Ford and Lincoln Mercury dealers. David remains a partner in his two family Ford dealerships in
Kentucky. David started KainAutomotive.com in 2003 and has developed a training program considered to be
the model for the Industry. |
Bobby Malatia has 7+ years of automotive retail experience, including his starting an internet department
at a large Ford dealership in Dallas that went from selling 20 vehicles each month to more
than 115 each month. Next, he ran the dealership’s BDC department and took them from
50 sales each month to over 80, while increasing the dealership’s overall CSI and
his department’s gross average. During his time in this department, Bobby appointed a BDC staff member to
the service department, increasing service CSI as well as getting customers to return to the service department,
leading to increased profits month over month. |
John Avery was a vital member of the Bradshaw Automotive Group for nearly
13 years with the three Saturn franchises. He began as a sales consultant and shortly
thereafter was asked to open and manage their Spartanburg, SC location. He has also held
the positions of used vehicle manager, new vehicle manager, financial services manager, and most recently the internet
sales manager for all three locations. Because of his versatility, John is very adept in intergrating the internet
with the normal day to day sales processes.
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Internet Director/Manager Bootcampsm Testimonials
Register online for the Internet Director/Manager Bootcampsm.
Yes, I want more info: click here now
or call Amy Smith at 1-800-867-2160.
For over 60 years, NCM has been working with dealerships all over the country, providing a platform to bring out ideas from
you and your peers. Today, NCM provides 20 Group services to franchise auto dealers, auto dealer managers, independent
auto dealer groups, motorcycle, and numerous other industries, and offers a variety of training and customized in-house
consulting programs. NCM’s training programs include Bootcamps for General Managers, General Sales Managers, Chief
Financial Officers, Service Managers, Internet Professionals, Financial Statement Analysis, Pre-Owned Vehicle Management
and Profit Management.
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Upcoming NCM Events
Service Management Bootcamp®
May 19-22, 2008
Atlanta, GA
Internet Director/Manager Bootcampsm
June 10-12, 2008
Las Vegas, NV
Internet Sales Professional Bootcampsm
June 10, 2008
Atlanta, GA
GM Bootcampsm
June 16-20, 2008
San Diego, CA
GSM Bootcamp®
June 18-20, 2008
San Diego, CA
Financial Statement Bootcampsm
June 19-20, 2008
Las Vegas, NV
Pre-Owned Vehicle Bootcampsm
July 8-10, 2008
Overland Park, KS
Parts Management Profit Conferencesm
September 9-10, 2008
Overland Park, KS
GM Bootcampsm Level II
September 15-18, 2008
Atlanta, GA
Special Finance Bootcampsm
September 16-18, 2008
Dallas, TX
Executive Financial Management Bootcampsm
September 24-26, 2008
San Diego, CA
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